Top 5 Social Apps Performance in Guatemala for Q1 2023

During the first quarter of 2023, the top 5 social apps in Guatemala showed varying performance trends in terms of weekly downloads, revenue, and active users. Let's take a closer look at how each app fared.

TikTok saw a consistent increase in weekly revenue, starting at around $5.6K at the end of December and peaking at approximately $11.1K by mid-March. Weekly downloads fluctuated, beginning at around 159K and reaching a high of 233K in the first week of January, before settling at 108K by the end of March. Meanwhile, active users remained relatively stable, with a slight increase from 2.1M to 2.3M throughout the quarter.

Facebook experienced a modest revenue increase, starting at $1K and peaking at $1.8K in late January before declining to $916 by the end of March. Downloads showed a downward trend, beginning at 93K and decreasing to 67K. Active users, however, remained robust, growing from 7.2M to approximately 7.5M over the quarter.

Who - Live Video Chat maintained stable weekly revenue, ranging from $386 to $560. Downloads displayed an upward trend, starting at 1.2K and reaching nearly 2K by the end of March. Active users also saw a positive trend, growing from 6.1K to 8.7K.

Grindr - Gay Dating & Chat showed steady revenue figures, with weekly revenue fluctuating between $1K and $1.5K. Downloads remained relatively stable, starting at 1.1K and peaking at 1.6K in mid-March. Active users saw a gradual increase from 43K to 48K over the quarter.

Bigo Live - Live Streaming App had a varied revenue performance, starting at $796 and peaking at $1.1K in mid-January, before dropping to $988 by the end of March. Downloads showed a mixed trend, beginning at 1.7K and fluctuating throughout the quarter, ending at 1.7K. Active users saw a slight increase from 12K to nearly 14K.

These performance trends highlight the dynamic nature of the social app market in Guatemala. For more detailed insights and data, visit Sensor Tower.